Добавить материал и получить бесплатное свидетельство о публикации в СМИ
Эл. №ФС77-60625 от 20.01.2015
Инфоурок / Иностранные языки / Презентации / Презентация к защита МАН по теме

Презентация к защита МАН по теме

  • Иностранные языки

Поделитесь материалом с коллегами:

Alex Volhovski, 10-A, gymnasium №11 by K.A.Trenyov Coach Nadtocheeva L.F.
Why I chose this topic? Advertising occupies considerable space in our lives.
My problem: to explore: history of advertising its effectiveness in our time...
Research methods descriptive historical
What is advertising? Advertising is information about a product, distributed...
History of advertising begins BC. Ancient Egyptians on papyrus gave "announce...
A first public ad appeared in ancient Rome. They are written directly on the...
As time went on - Trade developed
Advertising in the USSR
In the 2000s, it took quite a lot of momentum. Now it appears at every turn,...
Money matters. Radio.
Money matters. TV.
Records advertising
Advertising (an organization that promoted) should have a slogan, motto. It s...
The slogan used in advertising should "play" on the emotions on feelings. It...
For a person to remember the name of the product, it must be repeated about 3...
To increase the likelihood that the advertising work, should be of interest t...
Truism - it's common knowledge that sounds like an axiom; generalization. Tru...
NO
Social survey
I have explored : history of advertising , its development in different histo...
THANK YOU FOR ATTENTION!
1 из 27

Описание презентации по отдельным слайдам:

№ слайда 1 Alex Volhovski, 10-A, gymnasium №11 by K.A.Trenyov Coach Nadtocheeva L.F.
Описание слайда:

Alex Volhovski, 10-A, gymnasium №11 by K.A.Trenyov Coach Nadtocheeva L.F.

№ слайда 2 Why I chose this topic? Advertising occupies considerable space in our lives.
Описание слайда:

Why I chose this topic? Advertising occupies considerable space in our lives.

№ слайда 3 My problem: to explore: history of advertising its effectiveness in our time
Описание слайда:

My problem: to explore: history of advertising its effectiveness in our time the cost of the advertisement in the media attitude towards advertising how to advertise interesting Facts psychological techniques that are used when creating different types of advertising advertise records

№ слайда 4 Research methods descriptive historical
Описание слайда:

Research methods descriptive historical

№ слайда 5 What is advertising? Advertising is information about a product, distributed
Описание слайда:

What is advertising? Advertising is information about a product, distributed in any form or in any way to promote the product and profit.

№ слайда 6 History of advertising begins BC. Ancient Egyptians on papyrus gave "announce
Описание слайда:

History of advertising begins BC. Ancient Egyptians on papyrus gave "announcement". So they sold their slaves. The text "advertising" slaveholders described the character, ability, physical capacity of the one they sold.

№ слайда 7 A first public ad appeared in ancient Rome. They are written directly on the
Описание слайда:

A first public ad appeared in ancient Rome. They are written directly on the walls. City dwellers can learn, for example, where and when will be the next gladiatorial combat or the sale of slaves, livestock, and some items. But then ad was so much that the then government began to deal with offenders.

№ слайда 8 As time went on - Trade developed
Описание слайда:

As time went on - Trade developed

№ слайда 9 Advertising in the USSR
Описание слайда:

Advertising in the USSR

№ слайда 10
Описание слайда:

№ слайда 11 In the 2000s, it took quite a lot of momentum. Now it appears at every turn,
Описание слайда:

In the 2000s, it took quite a lot of momentum. Now it appears at every turn, in all public places. For advertising began to build a business that brings in big money.

№ слайда 12 Money matters. Radio.
Описание слайда:

Money matters. Radio.

№ слайда 13 Money matters. TV.
Описание слайда:

Money matters. TV.

№ слайда 14 Records advertising
Описание слайда:

Records advertising

№ слайда 15
Описание слайда:

№ слайда 16
Описание слайда:

№ слайда 17
Описание слайда:

№ слайда 18
Описание слайда:

№ слайда 19 Advertising (an organization that promoted) should have a slogan, motto. It s
Описание слайда:

Advertising (an organization that promoted) should have a slogan, motto. It should be clear, concise and contain only a few words.

№ слайда 20 The slogan used in advertising should "play" on the emotions on feelings. It
Описание слайда:

The slogan used in advertising should "play" on the emotions on feelings. It aims to intrigue consumers to leave some mystery, which will be known after the man proreklamovannoho use the services of the institution.

№ слайда 21 For a person to remember the name of the product, it must be repeated about 3
Описание слайда:

For a person to remember the name of the product, it must be repeated about 3-5 times.

№ слайда 22 To increase the likelihood that the advertising work, should be of interest t
Описание слайда:

To increase the likelihood that the advertising work, should be of interest to the viewer / listener / reader. First - an interesting story, the second - the story, the third - the text.

№ слайда 23 Truism - it's common knowledge that sounds like an axiom; generalization. Tru
Описание слайда:

Truism - it's common knowledge that sounds like an axiom; generalization. Truism should be such that you had any doubt that the phrase is not correct. Examples truism: "Everyone loves lollipop" "Good Housewives chosen Losk"

№ слайда 24 NO
Описание слайда:

NO

№ слайда 25 Social survey
Описание слайда:

Social survey

№ слайда 26 I have explored : history of advertising , its development in different histo
Описание слайда:

I have explored : history of advertising , its development in different historical periods , particularly in the ancient history of the world revolutionary Ukraine , USSR and in our country since independence its effectiveness today. I had a social survey online, the results of which concluded that the effectiveness of advertising the cost of the advertisement in the media . I did a search operation and to determine the value of advertising on radio and television attitude towards advertising how to advertise Interesting Facts about advertising psychological techniques that are used when creating different types of advertising Advertise records that were set in different times by different people , companies and advertising

№ слайда 27 THANK YOU FOR ATTENTION!
Описание слайда:

THANK YOU FOR ATTENTION!

Выберите курс повышения квалификации со скидкой 50%:

Краткое описание документа:

Презентация была представлена учащимся 10-А класса Волховским Александром при подготовке материала по теме "Реклама" на английском языке для защиты в Малой Академии Наук в г.Симферополе.

Материал был взят из многих источников: газет, журналов, рекламок на улице, из частных материалов, начиная с 1960-х годов.

Для того, чтобы написать доклад, необходимо было найти людей, которые работали в этой отрасли  или хотя бы были знакомы с ней не по наслышке. И такие люди нашлись в нашем городе. У Ружицкой Людмилы (1930г.р.) обнаружили хорошую подборку материалов по рекламе 60-х - 70-х годов, что и стало началом поисков в дальнейшем.

 

Автор
Дата добавления 28.02.2015
Раздел Иностранные языки
Подраздел Презентации
Просмотров337
Номер материала 415774
Получить свидетельство о публикации
Похожие материалы

Включите уведомления прямо сейчас и мы сразу сообщим Вам о важных новостях. Не волнуйтесь, мы будем отправлять только самое главное.
Специальное предложение
Вверх