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Проектная работа
На тему: История создания автомобиля audi
2 слайд
The history of the brand Audi has more than a hundred years. The founder of the company was August Horch (August Horch), a talented German engineer and designer who comprehended the basics of automotive engineering from Karl Benz himself. Initially Horch created in A. Mannheim the company A. Horch & Co, which released its first car in 1900. But not always successful technical solutions and an uneasy nature led the engineer to a conflict with the company's management, and in 1909 Horch was fired. Without hesitation, he founded a second firm in August in Zwickau, called August Horch Automobilwerke GmbH, but here former companions did not allow him to develop by filing a lawsuit to use the word Horch in the title and winning the case. Then the designer simply translated his name, in German meaning "listen", in Latin, and the word "Audi" came out.
3 слайд
So in 1909 the brand of Audi cars appeared. The release of new cars did not take long. Already in 1910 the first Audi-A car left the factory gate. The next year was marked by the release of the Audi-B model, which in 1911 took part in the first car racing in the Alps at a distance of 2500 km. 1912 was the year of the appearance of the Audi-C model "Conqueror of the Alps", whose participation in the same races brought her the nickname "The Alpensieger"
4 слайд
But after the First World War, the company's affairs in the half-ruined Germany began to go worse and worse. The output was the merger with other automakers. So, in 1928 the company was acquired by DKW, the brainchild of another talented engineer, Jorgen Skafte Rasmussen. And in 1932 the growing crisis led to the creation of the Auto Union, which included four companies: DKW, Wanderer, as well as old rivals Audi and Horch. Hence comes the Audi logo - its four rings symbolize the four companies of the concern. The affairs of the new association went smoothly, and the two models created by him were sold successfully until the Second World War.
5 слайд
The 70's in the history of Audi are marked as the era of active car exports to the United States. Above the ocean were models Audi 90 (sedan and wagon), Audi 100, and also joined a little later the model Audi 80. In the States they were sold under the changed designations: Audi 4000, Audi 5000, but by the beginning of the 80s certain problems had forced to reduce delivery.
6 слайд
February1994
February 1994 presented to the world a sedan of the executive class Audi A8. In addition to all-wheel drive, such innovations as the diesel engine, which is more economical and, no less important, more environmentally friendly than gasoline, were reflected in it. In addition, a few years later, the all-aluminum A8 was produced.
7 слайд
Now Audi is on the next rise and plans to continue to produce modern technological models for true connoisseurs, gradually filling up the unreached niche of the automotive industry.
8 слайд
Тhank you for your attention
9 слайд
https://historybrands.jimdo.com/бренды/audi/
vagma.ru
vwdrive.com.ua
onlineaudi.ru›history
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