Контрольная
работа 7 класс
1.
Прочитай текст и определи какие из
утверждений верны T
(TRUE),
не верны F
(FALSE)
и о чем в тексте не сказано N/S
(NOT STATED)
Nike
Take a look around. How many
people are wearing Nike right now? There is at least one, trust me. Nike is the
number one manufacturer of footwear and clothes, and it has become a world
famous brand on the same level as Coca Cola, McDonald’s, and Apple.
Nike was originally known as
Blue Ribbon Shoes. It was founded in 1964 by the runner Philip Knight and his
coach Bill Bowerman. They established the company to import cheap Japanese
running shoes for sale in the U.S. At the very beginning they had no room or
shop, so Philip Knight sold the shoes out of the back of his car. Meanwhile
Bill Bowerman worked on improvements to the footwear. He tore the shoes apart
to see how he could make them lighter and better.
In 1967 a third person joined
Blue Ribbon Shoes. It was Jeff Johnson. A runner himself, Johnson became the
first full-time employee of Blue Ribbon Shoes. His contribution to the company
is so great that it's hard to estimate. Johnson created the first product
brochures, print adverts and marketing materials, and even took the photographs
for the company’s catalogues. He established a mail-order system and opened the
first company shop.
At about the same time the
company became ready to take a big move forward. They no longer wanted to be
distributors, but wished to start designing and manufacturing their own brand
of athletic shoes. Here again Johnson made an enormous contribution to the
company. One night, he dreamed of Nike, the Greek goddess of victory, and
suggested the name to his bosses.
Yet, another thing was missing —
a memorable logo. One was created by a graphic design student Carolyn Davidson.
She had become acquainted with Philip Knight who asked her for her design ideas
and Carolyn agreed to do some freelance work for his company. Soon she
presented a number of designs to Philip Knight and the other company managers,
and they finally selected the mark which today is the Swoosh. That has been the
Nike logo ever since then. Amazingly, Carolyn asked just $35 for her work.
In 1988 Nike started an
advertising campaign with its world famous slogan “Just Do It”. The slogan was
born during a Nike meeting with the advertising agency. The slogan has become
so closely associated with Nike that as soon as most people hear or see those
three words, they remember Nike, even if the company name is not mentioned.
Today, the words «Just Do It» and the Nike “swoosh” brandmark are all that are
needed to identify something as a Nike product.
Isn't it amazing how a small
symbol we call a logo can make a company into a huge success.
1.
Nike and Blue Ribbon Shoes are the names for one
and the same business.
2.
The business was founded by Japanese businessmen.
3.
The business started with renting a large shop.
4.
P. Knight, B. Bowerman and J. Johnson were
responsible for different spheres of the business in the company.
5.
Famous
athletes were employed to advertise the company’s shoes.
6.
The company Nike was called after a character
from an ancient myth.
7.
Nike’s logo was created by a famous advertising
company.
8.
The Nike company paid a lot of money for creating
the slogan «Just Do It».
2. Поставь
глаголы в
Present Simple Passive or Present Simple Active.
1. Windows
(break) in our school quite often.
2. We
(plant) flowers every summer.
3. The
air (pollute) by factories and plants.
4. Animals
(disturb).
5. The
trees (cut) out.
6. Pupil
(clean) their classrooms regularly.
7. People
(leave) litter in the forests.
8. Nature
(not care) for.
3.Прочитай текст об
известном музыканте Владимире Спивакове и выбери подходящее по смыслу слово (a,
b, или c).
The Vladimir Spivakov International Charity Foundation
(0) started its work in May of 1994. It is (1) _______
organization that helps talented children to develop their skills. The
Foundation (2) ______ talented young musicians and dancers (3) ________ organizing
concerts for them. The pupils of the Foundations (4) ______ in festivals and
competitions (5) ________ their achievements. The Foundation (6) _____ support
to specialized music and art schools in Russia. Also it makes its (7) _____ to
charity projects. (8) ______ children’s homes and hospitals is one of the
charity projects. The members of the Foundation (9) ______ money for those in
(10) ________. But the Foundation does not only (11) _____
money. The pupils of the Foundation are (12) _______
in charity concerts all over the world.
0 a did b
started c set up
1 a an activity b
a charity c needy
2 a amuses b
raises c supports
3 a by b
for c in
4 a contribute b
learn c take part
5 a to make b
to show c to discover
6 a donates b
raises c provides
7 a contribution b
difference c announcement
8 a Preparing b
Supporting c Donating
9 a raise b
carry c use
10 a need b
have c get
11 a spend b
donate c take
12 a awarded b
performed c involved
4.Распредели
части письма в нужном порядке
A) First of all, let me
tell you about my one week package holiday to Rome. Everything was OK. All the
excursions were interesting. We visited the Vatican and were impressed by the
famous St. Peter’s Cathedral. I also enjoyed the Colosseum and other sights of
Rome. All in all, we enjoyed our holiday.
B) Thanks a lot for your
letter. I hope you passed all your tests!
C) And what about you?
What are plans for the summer? Will you come to visit us? Russia is a unique
country and I’ll show you lots of interesting things. Let me know what cities
you’d like to visit.
D) Well, I’d better go
now. I have to do my homework. Write back soon!
E) Ben
F)41 Lenin Street
Syktyvkar
Russia
15/02/08
G) Best wishes,
H) Dear Betsy,
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