21st
Century working
A
The
1________ is responsible for the recruiting, training and support of employees.
He’s just interviewed a candidate for the position of 2_____ , a job that
involves building relationships with the company’s customers online, answering
questions and monitoring their feedback.
B
3_______
use their programming skills to build the company’s website and apps, and
ensure that all upgrades to the site are functioning before they go live.
C
The
4_________ is the head of the company. Today he is meeting with the 5_________
, who decides how much money to allocate to each department, and the 6_______ ,
who ensures that the company is doing business legally and not breaking any
laws.
D
In
the kitchen, one of the company’s 7______ is writing an article about a new
product the company is launching. He will tweet about the article to his
thousands of followers and post it on social media.
The
two 8_______ produce all the external communication with customers and the
media. Today they are having a meeting with a freelance 9_______ . He is going
to make a short promotional video about the company.
E
In this meeting,
the 10______ is presenting the best ways to engage with customers for their
latest marketing campaign. The 11_______ is also the meeting. She is
responsible for everything that is published on the company’s website, and
tweeted and posted on social media. It’s an important position for a company
that engages with their customers online. They have invited a 12________ to
join them. His job is to sell the company’s products to customers both online
and face-to-face.
3.
Fill in a table:
The most interesting job:
|
|
A
job for life
|
|
A
job on demand
|
|
A
well – paid job
|
|
Boring
job
|
|
Work
in pairs and answer the questions.
1
Which
of the jobs in exercise 2 would you find most and least interesting? Why?
2
Which
of the jobs do you think would be best and least suited to your skills and
abilities? Why?
3
Which
jobs do you think would be the best and worst paid? Why?
4.
Listen to four people talking about their jobs. Match each speaker to a job in
exercise 2.
Speaker
1: ___________Speaker 2:____________
Speaker
3: ___________Speaker 4:____________
5.
Listen again and match the verbs below to the nouns to make work collocations.
Work
verbs: advise,
develop, implement, increase, launch, negotiate, organize, produce, recruit,
supervise
1________
a
team
2
________a
strategy
3
________staff
4
________content
5
_________terms
6
________customers
7
_________sales
8
_________a
decision
9__________
a
campaign
10
________a
company
6. Work in pairs. Summarise what each speaker
said about their jobs using the phrases in exercise 5.
7.
Complete the text about a successful online business
with the correct form of the verbs from exercise 5.
Building
a successful brand
Back
in 1999, when she was just ten years old, Juliette Brindak came up with the
idea of Miss O, a cartoon character which was based on her little sister,
Olivia. With the help of her mum, a graphic designer, she created a group of
characters who she called the Cool Girls. She 1_________ her dad to help 2_________
a business strategy and then in 2005 3__________ the website Miss O and
Friends. Her aim was to create a website where girls would find a supportive community
to engage with and play games.
To
begin with, Juliette and her family 4___________ most of the content
themselves. As the number
of
teenagers who were using their site 5____________ , they were able to attract
more investment and in
2008
Juliette 6_____________ a deal with the multinational company Procter and
Gamble. Since then, books based on the Miss O characters have sold over 100,000
copies and the website is one of the most
popular
girls-only sites in the world. Juliette is still the CEO of the company and 7_________
her team of
staff to make sure
they stay true to their aims of creating a website that is for girls, by girls.
8.
Complete the sentences about the text with a defining relative clause.
1 Juliette
Brindak is a young businesswoman …
2 In
2005, she started a website …
3 The
website was for girls …
4 2008
was the year …
5 Over
100,000 copies of books …
v-1
Choose the correct words to complete the sentences.
1. The company is
getting busier. I think we need to ___ more people to work here.
a recruit b launch c
negotiate
2. A ___ has
excellent programming skills.
a HR manager b CEO c
web developer
3. To make sure
everything is legal, a company needs a ___ .
a lawyer b blogger c
marketing manager
4. We could make a
short film to promote this latest product. I know a good ___ who could help us.
a blogger b video producer c
CEO
5. If we want to grow
the business, we need to ___ sales.
a increase b implement c advise
6. I’m a ___ . It’s
my job to build relationships with our customers online.
a finance director b community manager c
lawyer
7. Jo’s so excited.
She’s going to ___ her marketing campaign this afternoon.
a recruit b supervise c launch
8. If you’re a
___ , you need to be good at writing articles.
a blogger b HR manager c
sales executive
9. Any successful
company will have a ___ who makes sure money is coming in and how much is going
out to which department.
a finance director b content manager c
web developer
10. They offered Anna
a low salary. She wants more money so she’s going to ___ the terms of the
contract.
a
develop b produce c negotiate
v-2
Choose the correct words to complete the sentences.
1) Tim had a great
plan for making the company successful. He told the team that, in order to ___
his strategy, he would need their help.
a
recruit b advise c implement
2) I’d like to work
as a ___ , because I think I’m good at selling things to customers.
a sales executive b CEO c blogger
3) My dad is a sales
executive, so it’s his job to ____ customers on which is the best product to
buy.
a develop b advise c
negotiate
4) The ___ isn’t
necessarily the most important person in a company, but he is the one in
charge.
a CEO b lawyer c web developer
5) As a manager, I
have a team to ___
a supervise b produce c launch
6) Markus is a
freelance ___ . He builds websites for people and companies.
a finance director b web developer c
HR manager
7) We need to recruit
a ___ to make sure we’re not doing anything illegal.
a company lawyer b community manager c
content manager
8) We have a section
on our website where our ___ posts articles each week.
a HR manager b blogger c video producer
9) We’ve made the
decision, now we just need to ___ it and make it happen!
a develop b launch c
implement
10) Ask the HR manager
if we can ___ more staff – we need a bigger team!
a recruit b negotiate c
supervise
Оставьте свой комментарий
Авторизуйтесь, чтобы задавать вопросы.